Coffee, Core, and Connection: the Naples Wellness Social Club, and $100,000 for the American Heart Association
A Saturday morning at Gulfshore Playhouse with our partners, the 40 Under 40, and one very big check


Jordan Dunin
Founder & CEO of HatchPath · AHA Leader of Impact 2026
Saturday morning, October 17, at Gulfshore Playhouse. Coffee on arrival, mats already laid out, a camo cap and a red bag waiting on every one of them. No agenda to follow and no program to sit through, just movement, connection, and a few fun things along the way. By the time the room emptied out, HatchPath had gifted 100,000 dollars to the American Heart Association. This is the story of that morning, and our thanks to everyone who made it what it was.

The Headline: $100,000 to the American Heart Association
The whole reason this event existed was the cause. Tickets were free, donations were voluntary, and every dollar raised went directly to the American Heart Association, which HatchPath has been proud to support all year. On Saturday, that support turned into a six figure gift, presented in the room while the morning was still going.
It matters because heart disease is still the leading cause of death in the United States, and it is the number one killer of women. The American Heart Association funds the research, education, and community programs that move that number, and the Gulfshore community showed up behind it. Jordan is on the American Heart Association Executive Leadership team and is a Leader of Impact for 2026, so this one was personal.
Tickets were free. Donations were voluntary. Every dollar went to the American Heart Association, and together the room turned a Saturday morning into a $100,000 gift.
Coffee, Core, and Connection
The morning was built to be light on purpose. You could pop in, pop out, and take from it whatever served you that day. Coffee, movement, massages, facials, and connection, all in the same room, all at the same time.
Alisha Goldstein of So Well Pilates in Naples opened the morning with a light Pilates flow, the kind that wakes up your spine and your attention without demanding anything from you. Breathwork came in as a pause in the middle of it all. SkinCo of Naples brought Celluma LED light therapy treatments on site, so attendees could sit down, reset, and let the morning slow down for a few minutes. Ritual + Radiance by Pamela Raymond offered chair massage with Frequency Alignment, a grounded pause to ease tension and bring a little radiance back into the day. The American Heart Association was in the room talking heart health all morning, and the door stayed open the whole time for anyone who wanted to pop in for five minutes or stay for all of it.


The People Behind the Morning
An event like this is not one team's work, it is a room full of people choosing to contribute something. Every partner on Saturday brought something genuinely good, and the morning would not have been the same without any one of them.
- Gulfshore Life and Gulfshore Business, our co-hosts, who helped bring this morning to Southwest Florida and spotlighted the 40 Under 40 program
- The American Heart Association, our beneficiary and the reason every dollar mattered
- SkinCo of Naples, who brought Celluma LED light therapy treatments on site for attendees
- So Well Pilates, whose Alisha Goldstein led the Pilates flow that started the morning
- Ritual + Radiance by Pamela Raymond, who offered chair massage with Frequency Alignment
- BAMM Productions, who photographed and filmed the entire morning, and who shoot the videos you watch in the HatchPath Member Hub
- Gulfshore Playhouse, who opened a beautiful space to us and provided complimentary valet
- Everyone who came, moved, donated, and made the room feel the way it felt




Why the Room Mattered
There is a version of a wellness event that is purely about feeling good for a morning, and then there is the version where feeling good for a morning is the point because it reminds you that you are allowed to take care of yourself at all. Saturday was the second kind.
People came in from work, from the gym, from dropping kids somewhere, dressed casually and ready to move. They took a class, got a treatment, had a coffee, met somebody new, and left with a bag that said find your path and follow your heart. The 40 Under 40 honorees from Southwest Florida were in the room, which felt exactly right: the people being recognized for what they are building are the same people who have the least time to spend on their own wellbeing, and the most to gain from it.
A morning of movement and connection turned into a six figure gift for heart research. That is what happens when a community decides its own wellbeing and someone else's are the same project.
Thank You, From All of Us
To every partner, every attendee, every volunteer, every person who shared the invitation, and everyone who made a donation: thank you. You did not just come to an event, you funded research, and you made a room full of people feel taken care of on a Saturday morning. HatchPath is grateful to every single person who was a part of it.
If you would like to add to what the room started, donations to the American Heart Association are still open on Jordan's Leader of Impact page: https://www2.heart.org/site/TR/HeartBall/GSA-GreaterSoutheastAffiliate?pg=personal&px=32377870&fr_id=13469
What to Do Next
- Add to the gift: donations to the American Heart Association are still open
- Watch for the next Naples gathering and the HatchPath events coming to the Member Hub calendar
- Move for 30 minutes today, and leave your phone behind while you do it
- HatchPath members: the Pilates flows and breathwork sessions from our partners live in the Member Hub Resource Library, along with the videos shot at BAMM STUDIOS
- Know your numbers. Ask about heart disease risk screening at your next visit, especially if heart disease runs in your family
The Naples Wellness Social Club was co-hosted by HatchPath, Gulfshore Life, and Gulfshore Business, with all proceeds benefiting the American Heart Association. HatchPath matches individuals and organizations with expert coaches across heart health, movement, nutrition, and sustainable performance. Book a free concierge call to find your match.

About the Author
Jordan Dunin
Founder & CEO of HatchPath · AHA Leader of Impact 2026